How to Winterize Your Makeup Routine

Did you know that January is the coldest month of the year? If you haven't updated your beauty routine for the cold, chances are you might be experiencing issues like dry skin, runny eyes and redness. Here are a few tips to maintain your glam through the Winter season.

Tip 1: Up your exfoliation game.

With Winter weather comes dry skin. You might notice dry patches and even skin flakes that weren't there before. Exfoliation should be a year round routine but it's a must-do during the Winter. We recommend a combination physical and chemical exfoliator. This means that you'll see some kind of physical compound like a sugar scrub or beads, combined with a chemical agent like an acid or enzyme. Exfoliate 2 to 3 times a week for best results. You'll notice your skin feel noticeably smoother and your makeup apply much easier.

Tip 2: Create a hydrating foundation

You might love your mattifying foundations for the Summer but it's difficult to wear the same formula in Winter months. No need to run out and grab a brand new product. Try mixing in a few drops of facial oil to your foundation to create a more hydrating formula. I like to mix the two on the back of my hand first then apply with a brush or sponge.

Tip 3: Waterproof eye makeup

Winter winds can be super harsh to not only our skin but our eyes. Watery eyes can cause raccoon eyes from runny mascara and liners. Go waterproof! A waterproof mascara is a winter staple. You can even buy waterproof drops like Make Up For Ever Aqua seal to add them into your eye liner or shadows to create a bulletproof product.

Tip 4: Use a Green Primer

Is your skin extra red from the cold? Makeup Artists love using Green primers to counteract redness on their client's skin. Using color theory, red and green neutralize another. Apply the primer before your foundation and concealer to cancel out the redness and then you'll find yourself using less makeup after. Or if you're in a rush or going for a no makeup day, just apply the primer by itself. You want see any green residue since it will disappear into your skin.

Hopefully you'll find these tips helpful in Winterizing your beauty routine. At Industry Makeup Academy we teach these concepts and more during our Makeup Artist Certification Program. To find more details, view our curriculum to see if our courses are a right fit for you.